Security industry vet Ciaran Rafferty has been tapped up by Brit content and email traffic filtering firm Clearswift to run global sales.
Billed by the firm as an industry rainmaker - someone that can conjure clients and cash - Rafferty has bags of channel experience gained in numerous previous roles.
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According to the man he'll looking to breathe new life into the business and doing something that El Chan sees as, er, revolutionary.
"We are looking to re-energise the global channel eco-system, putting clients and partners at the core of our decision making," he said in a canned PR blurb.
This rather begs the question of what Clearswift was doing previously - seems rather fundamental to listen to what punters want and give close channel partners a say on product development.
Popular channel figure Rafferty previously ran local operations for SAP and Sophos, and for the past 18 months was EMEA veep for security-as-a-service firm Proofpoint.
Privately-owned Clearswift underwent a management buy-out in 2011 backed by private equity player Lyceum Capital. ®