Grizzled Nvidia hand Fiona Faulkner has left to "try out something new", much to the surprise of industry folk that had her down as almost one of the fixtures and fittings.
Faulkner rocked up at the graphics card player in 2002 as UK sales director but made it to European sales honcho before heading toward the exit.
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"After a stellar 12 year career, Fiona has decided to leave Nvidia to try something new," said a spokeswoman for the biz.
There was no hint of which company or industry she'll land in or when, neither did the PR person say who Nvidia had lined up, if anyone, to replace Faulkner.
The mouthpiece then trotted out the usual thanks for the memories type commentary, about helping it build a market-leading position for the GeForce in EMEA and India.
Industry sources said the perception in the market was that Faulkner, an Nvidia veteran, liked the company, the market and in turn was well-liked by her bosses. "It is a surprise," said one.
According to Faulkner's LinkedIn account she previously spent six years at US Robotics as sales and marketing director from '92 to '98, but doesn't state what she did in the four years before Nvidia.
Nvidia's sales numbers for fiscal Q3 ended 27 October grew nearly eight per cent on the previous quarter to $1.05bn but fell year-on-year 12.5 per cent.
Operating expenses bounced 15.3 per cent year-on-year to $443.4m due to employee compensation, benefits and infrastructure costs. This helped to dent profits which crashed more than 43 per cent to $118.7m.
El Chan contacted Faulkner but she was unavailable to respond. ®