The Channel logo

News

By | Chris Mellor 24th December 2013 09:05

HP mounts channel attack on EMC: We're a Bugatti, they're a VW bug

Revealed: HP's sales bods' VaNquish(X) campaign

Do you want a VW bus type array or the go-blindly-faster Veyron-type 3PAR array? This is the thrust of an HP attack programme for its channel sales bods to use against EMC – and against VNX arrays specifically.

It's called the EMC VaNquish(X) campaign and a slide deck image gives us the flavour of it:

VaNquish(X)

VNX accounts will be attacked with 3PAR StoreServ arrays, on the basis that VNX to VNX2 upgrades are forklift in nature, while 3PAR offers a deduplication guarantee.

EMC Data Domain and Avamar accounts will be attacked with HP's StoreOnce backup to disk system. HP is offering pricing and margin support to its channel for such deals. ®

comment icon Read 28 comments on this article alert Send corrections

Opinion

Privacy image

Frank Jennings

Two working parties, ministers galore... but data transfer law remains in limbo
EMC_Unity_bezel

Chris Evans

It does simplify the hardware setup, whatever it is
A microscopic view of the biometric shark skin. Pic: James Weaver

Chris Mellor

Do something and stop faffing about in the bush league

Kat Hall

International system in general needs greater transparency

Features

Nerd fail photo via Shutterstock
Shouting match
Single market vs. rest of the world
hacker
Mostly it's financial crime. Here's what all the cool kids' terms mean in English
Apple logo. Pic: Blake Patterson
Plenty of bumps in the 40-year road for Mac makers