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By | Tony Smith 14th November 2013 16:03

Tablet-types drive demand for all-in-one desktop PCs

Not your father's desktop, but Brits are going for it... and big-screen tellies

More than a third of desktop computer sales in Britain are all-in-one machines, up from a quarter during the first half of the year.

So says local market-watcher GfK, which noted a sudden jump in over-the-counter sales of AIOs in August and September.

AIOs grew by 27.4 per cent in sales value, driven by a 6.5 per cent increase in the format’s average selling price, while conventional desktops value fell 5.5 per cent, GfK said.

The growth in interest in AIOs was the sole ray of light piercing the overcast UK IT retail business. The total value of IT sales through retail channels was down 8.3 per cent year on year.

Tablet sales were up 20.9 per cent, but a drop in average sale prices caused by a shift away from 10-inch devices to seven-inch ones ensured the total value of those sales fell 10.3 per cent year on year. But the decline in sales of notebooks lessened substantially, GfK added.

It’s not much better in the consumer electronics business. The best news GfK could come up with was that the market’s decline lessened a little - down 8.6 per cent - during September 2013 when compared with the September 2012. That said, but for the brief lift brought by last year’s post-Olympics spending, the year-on-year dip would have been less.

While the UK TV market was down 6.1 per cent year on year, sales of large, 43-inch-plus sets continues to grow - up 13.9 per cent in September, for instance. The soundbar market continues to show solid growth too, the analyst added. ®

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