The Channel logo


By | Paul Kunert 12th July 2013 14:23

Exec teleports from Dell, channel organs absorbed into Texan Borg

Departure sparked assimilation, not cost cutting or strategy change, says boss

Dell has stitched together its global channel organisations, saying that improving "support" for resellers and integrators is at the forefront of its mind - and not cost cutting.

The move comes days before Dell shareholders vote, on 18 July, on whether to accept CEO Texan Mick's offer of $13.65 per share to take the whole shebang into his private hands - or cling onto the ailing PC maker wannabe enterprise vendor's stock for the time being.

Long-serving global channel partner head Greg Davis said Dell, the biz, is merging the partner marketing and programme team previously led by Kathy Schneider with the programme and enablement team run by Bob Skelley, who will run the expanded unit. Schneider said goodbye to the tech titan earlier this week.

"Schneider, who has been part of our channel team for over four years…is leaving Dell to pursue a new role. We will miss her but wish her the best in her new opportunity," Davis said in a canned statement.

Schneider spent the last 14 years at Dell and played a key role in establishing the company's distribution channel operation from 2008, when Dell tried to convince resellers that it was no longer their direct-selling nemesis.

Skelley has also worked extensively in the channel since Dell launched its Partner Direct programme, and helped to build the framework certifications.

Davis said the merger will "provide better support" to partners, and that it was prompted by Schneider's decision to exit - which seems a strange justification for such as move.

"[We believe] a combined group could be a benefit to programme execution. There is no change planned at this time regarding strategy, staffing or budgets," he added. ®

alert Send corrections


Frank Jennings

What do you do? Use manual typwriters or live in a Scottish croft? Our man advises
A rusty petrol pump at an abandoned gas station. Pic by Silvia B. Jakiello via shutterstock

Trevor Pott

Among other things, Active Directory needs an overhaul
Baby looks taken aback/shocked/affronted. Photo by Shutterstock

Kat Hall

Plans for 2 million FTTP connections in next four years 'not enough'
Microsoft CEO Satya Nadella


League of gentlemen poster - Tubbs and Edward at the local shop. Copyright BBC
One reselling man tells his tale of woe