Even more folks are going to be seduced by the cloud this year, making the meteorological market a hundred-billion-dollar one, according to beancounters at Gartner.
They reckon that the public cloud services sector will grow nearly 20 per cent this year to $106bn worldwide, as business process services in particular appeal to the masses.
BPaaS (business process as a service) holds well over three-quarters of the market, although that's mainly because cloud advertising is a subsection. Meanwhile IaaS (infrastructure as a service in case you haven't guessed) is the fastest-growing, expected to rise 45.4 per cent in 2012.
"The total public cloud services market size in 2011 was $91.4 billion, and it will grow to $206.6 billion in 2016. As the market grows, IaaS will become a larger part of the overall market, while the market share of cloud management and security services will grow as well," Gartner research director Ed Anderson said.
However, like every other IT sector, the cloud services segment will have to worry about the never-ending recessional forces knocking around the place. Western Europe will be the slowest grower in the world, what with its ongoing Eurozone issues, and Asia Pacific will have some Japanese challenges as well.
North America will be the major cloud consumer, slurping 61 per cent more services from 2010 to 2016, while emerging markets like India, Indonesia and China will come in handy as well.
"When targeting specific markets within the cloud services marketplace, we recommend evaluating both potential market size and growth rates. These will vary by segment, subsegment, region and country," Anderson said helpfully. ®