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By | Paul Kunert 30th April 2012 08:35

Lenovo signs with C2000, plots SME assault

Takes two years to fill gap left by Northamber

PC firm Lenovo has inked a distie deal with Tech Data's UK subsidiary Computer 2000 in a bid to sniff out prospective small biz customers.

The firms are set to links arms from 1 July on an agreement that covers the entire Think range: desktops, All-In-Ones, workstations and servers.

Lenovo UK and Ireland SME and channel director Darren Phelps revealed that the vendor is eyeing up 10 per cent market share in the UK, saying in a PR blurb that it needed "breadth and depth in our channel".

The deal means Lenovo has finally plugged the gap in its distie roster nearly two years after it jettisoned Surrey-based Northamber. C2000 will be rubbing shoulders with existing Lenovo UK disties Micro P, Ingram Micro and SDG.

The Chinese PC maker aims to knock HP off its perch at the top of the global PC market by 2014 and has made continued strides as rivals faltered, moving up the ranks into second spot worldwide.

During Q1, Lenovo grew desktop and laptop sales out through UK and Irish distributors by 71 per cent and 61.4 per cent respectively, grabbing the number two spot, Context figures show.

To seize the crown, both globally and locally, Lenovo is trying to make waves in the consumer market, where its dominance has been so far limited to China.

But some in the B2B channel have already urged the vendor not to take its eye off the ball in the professional sector.

Dave Watts, commercial director at C2000, said in a prepared statement that Lenovo had gone from "strength to strength" and talked up the raft of tech in the pipeline. ®

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