The Channel logo

News

By | Paul Kunert 19th October 2011 15:02

HP assembles specialist storage sales squad

3PAR sees triple-digit growth

HP is setting up a channel-specific team to help resellers punt its storage on the back of triple-digit growth in 3PAR and rising demand.

The tech titan acquired 3PAR last September and reckons it now needs to muster the forces after 3PAR posted at least 100 per cent growth for the quarter ending on 31 July, taking turnover to a minimum of $92m.

Kevin Matthews, HP UK and Ireland channel manager for enterprise server, storage and networking, told The Reg the team will be operational from its fiscal New Year starting 1 November.

"We are creating a dedicated channel storage sales team. Why? For a couple of reasons. We've seen fantastic adoption of 3PAR tech among resellers and that has opened discussions with partners that we were previously locked out from," he said.

HP does not support resellers that have defected from rivals but Matthews said the expanded interest in 3PAR had resulted in "support expectations" that HP was not able to match in terms of manpower.

"The end user team will be storage sales specialists that partners can pull into a customer [scenario] to increase close rates."

HP has 20 storage sales specialist resellers that can register deals through Partners For Growth to get special bid pricing, higher rebates than is standard for Gold partners and more marketing funds. ®

alert Send corrections

Opinion

Microsoft CEO Satya Nadella
Stranded_ships

Chris Mellor

Thousands of layoffs announced as spinning rust enters its death spiral

Chris Mellor

BTIG analysts ponder Pure's position and fall in (qualified) love

Features

Plan b, image via Shutterstock
EU workers, new markets: post-Brexit pressure on May & Co
Tough question, pic via Shutterstock
Honest mistake with your licensing? Audit police look at it on a 'case by case basis'
Kevin Turner
Last of Steve Ballmer's old guard heads for the exit