The Channel logo

News

By | Team Register 28th July 2008 14:48

Gateway stops selling direct

Follows parent company's lead

Gateway, the US PC maker, has stopped selling PCs online. From here on in, it will sell only through retailers and computer resellers. The move brings the company into line with parent company, Acer, which sells only through the channel.

Interestingly enough, Gateway thinks the move will save it money, which goes to show that it hasn't quite mastered the direct selling proposition. As the company does not have a direct salesforce, pain should be limited on the job losses front.

Press release. ®

comment icon Read 2 comments on this article alert Send corrections

Opinion

Microsoft CEO Satya Nadella
ARA_LIbertad

Chris Mellor

Elliott Management sinks its teeth into retiring godhead
Satya Nadella
cloud computing Fight

Features

Failure to crack next-gen semiconductors threatens to set back humanity
SMEs get lip service - what they need is dinner at the Club
SAP Match Insights
Vorsprung durch grossendatatechnik, as we like to say in Germany
Inside the Google Lab where surgeons prepare the human/dog experiment
Big Blue exec tells El Reg what to keep an eye on