The Channel logo
The Channel uses cookies. Find out more.

News

By | John Oates 1st February 2008 10:27

BT gets cool with Fresca

Not just frothy man

Sponsored: Creating the Storage Advantage

BT has bought Fresca - a specialist provider of ecommerce services based in High Wycombe.

Fresca specialises in setting up ecommerce websites for fashion brands. Clients include Oasis, Karen Millen, Thomas Pink, Principles, Harvey Nichols and Warehouse.

Fresca was set up in 2000 and was 85 per cent owned by directors and staff with the remaining 15 per cent held by investors. It was set up by Sarah Hughes after a ten year career at ICI and AstraZeneca.

The company's main product is Fresca Commerce - a hosted ecommerce service. Fresca also offers design services.

BT will sell Fresca services through its BT Expedite retail division.®

Sponsored: Creating the Storage Advantage

alert Send corrections

Opinion

Chris Mellor

VC sequence could end not with a bang, but a whimper
Sad man stares glumly over boxed contents of desk. Image via shutterstock (Baranq)

Chris Mellor

All that is storage does not beget gold
Lost

Features

Funnel of cash. Credit: via SXC – http://www.sxc.hu/profile/Leonardini
You see a diversity tickbox nightmare, I see human beings
hands waving dollar bills in the air
AWS and Salesforce match up to Ellison's hardware