The Channel logo

News

By | Kelly Fiveash 20th November 2007 12:50

Novell blows kisses to channel

Release the beast

Software provider Novell has kicked off a new partner programme in the hope of pushing up sales and profits at the firm.

The shift in gears has been described by Novell as a new "ecosystem" approach to punt hardware, software, and servers to customers through the channel.

The global programme, dubbed PartnerNet, will offer a number of resources individually tailored to particular regions and countries that include training, free tech support to partners who generate healthy sales, as well as joint marketing goodies.

Novell said it also planned to triple its sales reps in North and South America who will work closely with channel partners on specialised areas such as Linux and security.

The firm, which dishes out operating systems to compete with software mammoth Microsoft, said in a statement that its new programme had been enhanced by a number of key signings with big name vendors including Dell, IBM, Lenovo, SAP and, er, Microsoft. ®

alert Send corrections

Opinion

Memristor_wafer

Chris Mellor

Execution warrant close to being signed for Fink's folly
Woman cuddles 'sly-looking' Fennec fox. Photo by Shutterstock
Cartoon of employee asking wky boss makes hium wear suspenders (while pincer through open trapdoor remains poised above his head) illustration by Cartoon resource for Shutterstock

Frank Jennings

It's not like my boss painstakingly nurtured the contacts, right?

Features

Wind turbine, image via Shutterstock
Girl and computer, photo via Shutterstock
Middle-class terror of engineering also part of problem
Nerd fail photo via Shutterstock