The Channel logo

News

By | Drew Cullen 12th March 2007 23:35

What's Green for Wal-Mart is Green for America

Scorecards for consumer electronics makers

The Greening of Wal-Mart, America's least popular popular retailer, continues apace. This time it is putting the squeeze on consumer electronics suppliers, with a scorecard to assess the "sustainability of their products".

Products are to be marked for hazardous materials, packaging, durability, upgradability and recyclability. We infer that high-scoring products will get more shelf-space at Wal-Marts, and donkeys wearing green dunce caps will get less. But today's kindler gentler Wal-Mart is talking carrots, not sticks.

It is promoting the scorecard through a design contest for consumer electronics vendors co-sponsored by the Green Electronics Council. The product earning the highest scorecard will be carried in Wal-Mart stores throughout America.

Wal-Mart's recent moves to make the company and its customers more environmentally responsible has earned the skepticism of many political activists. But the greening of Wal-Mart appears to be sincere. It thinks it can do good and cut costs at the same time. Fortune magazine last year explored Wal-Mart's thinking on environmentally-sound capitalism in this rather good article. ®

alert Send corrections

Opinion

Trevor Pott

Why aren't you, personally, stopping the moronocalypse?
Star Trek Into Darkness

Chris Mellor

Federation fissiparousness to form co-ordinated divisions
iot_internet_of_things

Chris Mellor

EMC is ahead overall with HDS mounting an IoT catch-up

Features

Lego gandalf by https://www.flickr.com/photos/isherwoodchris/  CC 2.0 https://creativecommons.org/licenses/by-sa/2.0/ attribution sharealike
Why interconnectivity in the cloud is tougher than just stacking bricks
Handing over dollars picture via Shutterstock
Steve Ballmer. Pic:  Aanjhan Ranganathan
Nokia is the biggest write-off yet, but it wasn't the first
Confused computer keyboard
Last Christmas, I gave you my Cloud, the very next day you gave it away