The Channel logo

News

By | Team Register 4th September 2006 04:02

Midwich rebounds onto NEC distie list

Acer who?

AV distributor Midwich has stuck two fingers up to Acer after signing to sell PCs by rival maker, NEC.

Midwich split with the Taiwanese PC maker Acer last year following "unsavoury stock commitments and low attainable margins," the distributor said in a statement.

Lee Baker, Divisional Manager, at Midwich said in a statement that striking a deal to sell PC's made by Japanese manufacturer NEC, "more than compensates for the loss of Acer".

"NEC Computers' products are not over distributed, so resellers can retain margin, and the brand has a D.O.A policy and an attractive one or three year warranty option",” read Baker's statement.

In the same statement, Mike Tonkin, sales director NEC Computers in the UK and Nordics, said one or two things about how important it was to be nice to resellers.

“"We are consolidating our focus on the Channel," he said, we suspect, in tongues.

As Midwich already sells NEC projectors, said Baker, the distie had come up with the radical idea of bundling the two lines together. So you get some sort of deal if you buy a printer and a PC together.®

alert Send corrections

Opinion

Chris Mellor

How long before Blue Big HQ pulls the plug on the whole thing?

Chris Mellor

Drives nails forged with Red Hat iron into VCE's coffin
Sleep Cycle iOS app screenshot

Trevor Pott

Forget big-spending globo biz: it's about the consumer... and he's desperate for a nap

Features

Windows 8.1 Update  Storeapps Taskbar
Chinese Buffet self-service
Chopping down the phone tree to scrump low-hanging fruit
An original member of the System/360 family announced in 1964, the Model 50 was the most powerful unit in the medium price range.
Big Blue's big $5bn bet adjusted, modified, reduced, back for more
Microsoft CEO Satya Nadella
Redmond needs to discover the mathematics of trust