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By | Team Register 23rd May 2006 08:46

HP sweeties for pet partners

That's what it says, anyway

HP has announced a sweetener for some of its most favoured resellers across Europe with some rejigging of its partner programme.

The "partner for growth" programme, which has been trialled among 100 resellers carrying HP's Preferred Partner accreditation with a DataCentre or StorageWorks Solutions Specialist distinction in the UK, France and Germany, has been rolled out across Europe.

The programme widens the opportunity for resellers to extend the special bid pricing discounts they can currently arrange with the vendor on a deal by deal basis. By registering a lead on a website, they can expect discounts of between 10 per cent and 20 per cent, and have a six-month window before they have to clinch the deal.

It has also introduced two further distinctions for the 4,700 resellers in its Preferred Partner Programme. There's a Software Solutions Programme on offer for resellers with a DataCentre, Computing Systems, or StorageWorks accreditation. And there's a Workstation Specialisation, with vertical market categories and promises of further discounts. ®

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