The Channel logo

News

By | Tony Smith 16th November 2005 11:32

Intel's secret logos revealed

Dual-core = 'Duo', apparently

Intel's new logos, kept secret until now, have slipped out onto the web.

Posted by French-language site x86-Secret, but later withdrawn at the behest of Intel's legal team, the logos were re-posted today by Taiwanese site DigiTimes.

Dual-core processors appeared to be referred to as 'Duos', so machines based on the upcoming 65nm 'Yonah' dual-core Pentium M will be branded 'Centrino Duo', while those based on the single-core version of the CPU will simply be 'Centrino'.

The logo drops the famous lowered 'e' from the 'Intel' name and wraps it with the swirl from the old 'Intel Inside' logo. The word 'inside' continues to be part of the approach, but now Intel is stressing the core type and processor brand too.

Gone is Intel's French blue, in favour of a much darker hue for Pentiums and darker still, almost black for server processors. The Celeron line has a sky-blue shade. Intel's Viiv platform remains multicoloured on a white background, and Centrino retains its 'wings', albeit with slightly darkened magenta and blue colouring. ®

intel logo screengrab
Intel's new logos, as shown by DigiTimes today (click for full-size image)

alert Send corrections

Opinion

Memristor_wafer

Chris Mellor

Execution warrant close to being signed for Fink's folly
Woman cuddles 'sly-looking' Fennec fox. Photo by Shutterstock
Cartoon of employee asking wky boss makes hium wear suspenders (while pincer through open trapdoor remains poised above his head) illustration by Cartoon resource for Shutterstock

Frank Jennings

It's not like my boss painstakingly nurtured the contacts, right?

Features

Girl and computer, photo via Shutterstock
Middle-class terror of engineering also part of problem
Nerd fail photo via Shutterstock
Shouting match
Single market vs. rest of the world