The Channel logo

News

By | John Oates 26th July 2005 08:38

Dell leaked email shows channel plans

Direct threat haunts dealers

A leaked email reveals Dell wants to get closer to UK resellers.

The company, which prides itself on its direct relationship with customers, is running a reseller event at the end of August. The event is for a "select number of partners" and will include an overview of service and support offerings, a factory tour and a meeting with an account manager.

The email was sent by Paul Cawley, VAR sales at Dell. He would not comment further but Dell did provide a statement: "Dell works with VARs when customers ask us to, but we still keep our direct relationship with the customer. This helps ensure we can effectively respond to customer needs." More details on VNUnet here.

A source close to Dell told the newswire they expect the event to result in Dell unveiling a formal channel structure.®

Related stories

Dell sucks another $7m out of North Carolina
EC raids Dell in Intel anti-trust probe
Dell rejects spyware charge

alert Send corrections

Opinion

frustration_anger_irritation_annoyance pain

Felipe Costa

Pressure to perform for stock market bearing down on disties
Columns of coins in the cloud

Michael Cote

Anything that simple to use has got to be complex to set up
Internet of Things

Gavin Clarke

This time, Larry's Oracle is going after the networking giants

Features

No email? No CRM? No Daily Mail iPad edition? You need a plan
Sinofsky's hybrid strategy looks dafter than ever
Failure to crack next-gen semiconductors threatens to set back humanity
SMEs get lip service - what they need is dinner at the Club