Azlan puts planets into orbit
Gonna make you a star-e-ar-e-ar
Posted in IT Channel, 14th July 2005 13:34 GMT
Free whitepaper – Why email fails
Azlan has reorganized its business development programme around a series of “planets” which it says will help any reseller become a master of the universe.
Each planet will encompass all the distributors’ resources - marketing materials, training, education, pre-sales support – for a given technology area. Azlan stretches the metaphor further by saying the interdependency between technology areas mirrors the way real planets co-exist within an ordered, stable universe.
The first planet set spinning will concentrate on IP telephony, with a security planet creeping over the horizon later this summer, while a world of mobility is due to come into view some time in the autumn.
Mark Stancombe, programme manager at Azlan, said one of the problems resellers face when moving into new technology areas was the commitment to training and support, both in terms of investment and time.
Resellers do not have to pay to enroll in the planet programme, and Stancombe said it should allow resellers to get up and running in new markets, and start generating revenues, before they have to make a major investment.
Related stories
Azlan teams up with Nortel for SMB IP telephony push
Azlan goes a bundle on security services
EC clears Azlan takeover
Free whitepaper – Exchange 2007 risks and mitigation strategies
Should your email live in the cloud: a comparative cost analysis
Hosted security IT manager's guide
Securing your Apache web server with a Thawte digital certificate

Sign up, sign up for The Register IT security newsletter
Former top Sun exec mourns end of a franchise
Win an HTC Touch Diamond2!