The Channel logo


By | John Oates 8th June 2005 10:55

Reading FC gets new sponsor

Printer firm backs the mighty Royals

Kyocera Mita is the new shirt sponsor of Reading Football Club, replacing distributor Westcoast which has backed the club for the last six years.

The cost of the deal was not revealed but it is the largest corporate sponsorship in the club's history.

Tracey Rawling Church, marketing boss at Kyocera UK, said: "We expect our partnership to provide valuable benefits for all concerned, especially our employees and channel partners, who we are sure will enjoy the excellent facilities at the Madejski Stadium."

Kyocera's UK offices are less than a mile from the Madejski Stadium and the printer firm already sponsors the East Stand. ®

Related stories

Reading Football Club turns computer dealer
Kyocera offers iPod Mini-matching digicams
Carlyle and Kyocera dig deep into DDI Pocket

alert Send corrections


Frank Jennings

What do you do? Use manual typwriters or live in a Scottish croft? Our man advises
A rusty petrol pump at an abandoned gas station. Pic by Silvia B. Jakiello via shutterstock

Trevor Pott

Among other things, Active Directory needs an overhaul
Baby looks taken aback/shocked/affronted. Photo by Shutterstock

Kat Hall

Plans for 2 million FTTP connections in next four years 'not enough'
Microsoft CEO Satya Nadella


League of gentlemen poster - Tubbs and Edward at the local shop. Copyright BBC
One reselling man tells his tale of woe